Zions Bank Business Resource Center - Business Success Academy Workshops

Description

Money-Making Marketing™
Are you frustrated by a lack of customers or clients?  Is marketing a mystery to you?  Find out how to create a strategic marketing plan and implement low-cost or no-cost tactics for your business.
In this complimentary one-hour, virtual workshop using Teams technology, you will learn about:

• Branding and its relevance to revenues
• The difference between marketing strategy and tactics
• Resources to develop a marketing plan for your business
• Explain how marketing, public relations, sales, and customer service work together to build and sustain the success of your brand
• Provide an overview of marketing tools including websites, social media, newsletters and more